Business managers are required to work in increasingly diverse environments, facing issues that are increasingly dynamic, complex and uncertain in the face of global economic, social, and technological shifts. The behaviours used to respond to these challenges are influenced by […]
Your business is only as good as your staff, which is why you want to hire high potential employees. You may find it hard to spot a high potential candidate in an interview. Our tips will tell you what to […]
Personalising your business brand attracts new customers by establishing authenticity and a point of difference. Follow these tips to improve your marketing and create a unique brand true to yourself. Put a face to the nameThe best way to add […]
Small businesses should not feel intimidated by their corporate competitors as they have many unique advantages that can help them gain a sizeable market share. Small business owners should focus on specific areas, so they can go head-to-head with large […]
Business owners thinking about specialising their products and services to target a niche market should know the benefits and risks of this business strategy. Niche marketing is the business strategy of targeting a specific subset of a market. Here are […]
Bringing out your staff’s competitive side can lift the performance of the entire business and boost productivity. However, competition can turn any workplace toxic so it is essential to get the balance right. These strategies will ensure competition in your […]
Leadership mistakes contribute to falling standards around the office due to a lack of motivation or inefficient management. Here are some leadership mistakes to avoid in the workplace. Being hypocriticalLeaders that do not meet the expectations they set will lose […]
Business’ that get involved in community reap financial, workplace and brand image related benefits. Whether your business is new or relatively established in your area, community involvement should be at the forefront of your business strategy. Consider donating services of […]
The decision of where the headquarters of your business should be will have a significant hand in determining your profitability and productivity. Consider the following checklist to ensure you make the right choice. Will you buy or lease?First, you need […]
Staff turnover leads to significant costs from recruitment and training processes. Reducing staff turnover is fundamental to boosting profits in your bottom line and indicates a higher level of employee satisfaction. Perfect your hiring processStaff turnover will continue to rise […]
